Monday, February 8, 2010

youtube!

commercial 1: dorito's crash the superbowl
company: dorito's
target audience: anybody that likes dorito's
method used: humor
slogan: "snack strong"
effectiveness: not very effective, it doesn't give me a real life situation.

commercial 2: whale of a tail
company: bridgestone tires
target audience: drivers of america
method used: humor, human interest
slogan: "its bridgestone or nothing"
effectiveness: not effective, it has nothing to do with tires.

commercial 3: snickers commercial
company: snickers
target audience: hungry people
method used: human interest
slogan: "hungry? grab a snickers"
effectiveness: could be effective, it was funny.

commercial 4: sumo
company: kgb texts
target audience: texters
method used: humor
slogan: "text your question to 542-542"
effectiveness: very effective, shows what do if you have a question.

commercial 5: chicken birthday
company: denny's
target audience: breakfast eaters
method used: humor
slogan: "we're cookin now"
effectiveness: could be effective, is showing new things at denny's that might interest some people.

camera shots were used to enhance the message by zooming in on a specific product to emphasize it makes it more appealing.

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